Wheel Finesse

Wheel Finesse sells bespoke interior wraps for car enthusiasts, from steering wheels and airbag covers to full dashboard upgrades. The previous site had been inherited in poor shape, leaving the storefront slow to load and the buying experience well below the standard of the product.

After a short audit showed how much cleaner and faster the store could be, the business commissioned a rebuild. The new setup replaced the old stack with a custom Shopify theme and a bespoke product customiser for configurable ranges, giving buyers a clearer route to purchase.

Handover included training so the team can manage products, blog posts, and day-to-day content in-house.